Food Marketing & Technology magazine

  Food Safety It has been seen by the Food Safety and Standards Authority of India (FSSAI) that various producers of bundled drinking water are in activity with FSSAI however they don't have a BIS confirmation mark. To sell bundled drinking water and mineral water, a BIS number is vital for the item. Prominently, bundled drinking water and mineral water is being sold without BIS certificate in the searing summer heat. In a new guideline, FSSAI has attracted reference to its past request dated 26.03.2021 which coordinated that FBOs can transfer BIS permit or duplicate of letter showing recording of use for BIS permit on FoSCoS entryway at the hour of applying for new permit/or PDW and MW from FSSAI. The food controller has requested food chiefs from states and association domains to audit the licenses allowed to bottlers. In such a situation, it means quite a bit to direct an extraordinary drive to guarantee (if) all producers of PDW and mineral water have BIS number or not, and no

  Food News in India  The Organic World (TOW), India's biggest natural and normal basic foods retailer, has sent off a promoting effort - #TheBigSwitch - to ask customers to make spotless, synthetic free food and way of life decisions. As a feature of the mission, the Bengaluru-based retailer has cut the costs of key things including natural foods grown from the ground, food and kitchen basics, atta, dal, oils, snacks, ghee, breakfast things, dairy items, as well as select home consideration and individual consideration items - covering every one of the unquestionable requirements of a typical Indian family's day to day and month to month utilization bin. The cost of natural regular food items has recently been something that shoppers have been cognizant about and by evaluating its top everyday food items tantamount to their traditional partners, TOW is putting forth engaged attempts to guarantee that natural and normal items are available and reasonable for the Indian buyer. T

  Food Safety News in India The guideline of the food area is significant to guarantee that food organizations adhere to the administrative guidelines and embrace great assembling and cleanliness rehearses without amiss.It is likewise fundamental to safeguard shoppers from wellbeing risks and monetary misfortunes to Food Business Operators (FBOs)caused by food varieties that abuse the food guidelines. As of late, Food Safety and Standards Authority of India (FSSAI) has attracted reference to the FoodSafety and Standards (Food Products Standardsand Food Additives) First Amendment Regulations, 2021 informed on fourth March, 2021 which recommends principles for Bajra Flour (Pearl Millet Flour) and Jowar Flour (Sorghum Flour). Also,the Food Safety and Standards (Food Products Standards and Food Additives) Fi[th Amendment Regulations, 2021 informed on fifteenth Nov, 2021 recommending guidelines for Multigrain flour (atta) and Mixed millet flour. In a similar wake, FSSAI has gotten different

  Rich fruits and vegetables from lush gardens, or bulk shopping at farmers' markets, can leave the chef thinking about how to extend supplies to the kitchen. By learning how to store food by industry-graded Food processing and preservation techniques safely at home, you can enjoy the benefits of a good harvest of fruits and peppers in a large pot while you're eating at the last minute in your pantry or freezer. If you want to enjoy market produce all year round, storing food at home is a healthy and affordable option. Enjoy the blessings of summer deep in winter, such as berry jam, pickled peppers, and grilled cherries, using the storage methods below. How to preserve food at home? Cold storage. Refrigerating food is the easiest way to store food. It occurs in cool and dark places such as refrigerators, basements, basements without heating, and pantries. Refrigeration preserves food by slowing the growth of microorganisms that lead to food spoilage. Before the invention

  Dehydration of food is one of the oldest methods of food preservation. Drying Food Preservation reduces the moisture content of foods and is light and easy to store, so it is an easy alternative to other food preservation techniques. In fact, Drying Food Preservation can also be used in combination with other food preservation techniques such as freezing and canning. This will further improve the food preservation process. Drying Food Preservation is easy, safe, and easy to learn. Early American settlers practiced using the natural forces of the sun and wind to dry food. And today, the use of technology has revolutionized this method of food preservation. Modern dehydrators allow you to dry foods such as fruit leather, fruit potato chips, dried nuts and seeds, and dried meat at home all year round. Easy to store and transport, no refrigeration required, so dried foods are ideal not only for home use but also for harsh outdoor use. In addition, dry foods are a good source of rapid

  Food processing manufacturers must meet the strict FDA requirements to ensure that food can be consumed safely. You also need to meet your supply needs by maintaining a consistent flow of products. The food processing equipment may interfere with or assist food manufacturers, depending on the quality of the equipment used. Before choosing food processing machine , there are a few things you need to know. Rules and safety regulations of the government FDA regulations in the USA, FSSAI regulations in India, etc. are certain policies and rules laid ut by the government to make sure safe, non-adulterated, and non-fraudulent production of food products for every consumer’s benefit. The most common rules are involved in setting safety and sanitation standards in production and production equipment. Like the ones mentioned below. The equipment must be safe, durable, corrosion-resistant, and non-absorbent. Weight and thickness should be sufficient to withstand repeated rinsin

  Before moving on to understand what are the different methods of food preservation, let us first understand what is food preservation . Food preservation involves food processing that prevents the growth of microorganisms such as yeast (although some methods introduce benign bacteria and fungi into the food) and delays the oxidation of fats that cause rancidification. Food preservation also includes the process of preventing optical deterioration. B. Enzymatic browning reaction of apples after being sliced ​​during food preparation. Food preservation can reduce food waste. This is an important way to reduce production costs, increase the efficiency of food systems, improve food safety and nutrition, and contribute to environmental sustainability. For example, you can reduce the environmental impact of food production. Drying, refrigerating, and fermenting are some of the oldest preservation methods. Modern methods include canning, pasteurization, freezing, irradiation, and the additi

  The wine store is a crowded retail space, with more options already on the shelves than most consumers know what to do. So how do you stand out from others? Marketing strategy is both art and science. That is, there are tactics that can be adopted to strengthen your position and differentiate your offerings. As long as you understand your target customers and have great products that resonate with them, try some of the Marketing Strategies for Wine below, and you may find yourself reaching new heights. Marketing Strategies For Wine Start a Wine Club Almost all major wineries offer wine clubs, and members receive 1215 bottles of wine each quarter in exchange for significant discounts, invitations to member-only events, and unlimited free tastings at the winery. I promise to buy it. The Wine Club fosters repeat business and provides reliable and sustainable cash flow all year round. Cross-Market with other Local Brands Consumers manage both money and time. If you

 ID Fresh Food, one of the fastest-growing and most innovative fresh food start-ups in India, announced the closure of its Series D funding round of Rs 507 crore. In one of the largest deals in the food start-up space, the round was led by Asia's leading secondary private equity firm, NewQuest Capital Partners, along with existing investor Premji Invest. A testament to iD's incredible growth story is the exit of Helion Ventures with 10x returns from multiple diggers. Kotak Mahindra Capital acted as the exclusive financial advisor to the company and Helion. The strategic fundraising reflects the brand's ambition to further strengthen its market leadership in the new product business, encourage product innovation, build capacity and expand its presence in key markets such as India, UAE and the need for global expansion. There are plans that the company plans to expand its footprint. In Singapore, Malaysia and other markets in the near future. Founded in 2005 by PC Musta

  What separates Michelin star restaurant and a corner drive-through is not just their food, but also their services. Different types of Food and Beverages require different types of food and beverage services . Table service describes the different ways in which food is presented and served at the table, as well as the items used at the table, such as tableware, glasses, plates, cutlery, and table linen. The style you choose can directly affect the mood and tone of the event, so it's important to set it correctly. American style Today, this is a widespread table service, characterized by the fact that food is cooked and served in the kitchen and brought to the table by service staff. This is the most common type of service in restaurants around the world as it can serve many people quickly. If it's a little more formal, it can be presented under the lid of the plate or under the cloche, but one serving is always determined for you and should be served on the right side.

  Food and Gaming? What is the connection? Are we missing out on something? Well, the increasingly trending world of online and video gaming has given a chance to all the businesses out there a new array of marketing and advertising strategies. The FMCG sector in particular has caught my limelight as they have so creatively developed new food product marketing strategies that it actually is genius! This can be understood by the following case studies: Developing new and better food product marketing strategies is not easy because it is an extremely generic market and the sector has to focus on the fair cost of the product to maintain stable pricing with its competitors. So, more and more low-cost and innovative ideas like this one has been constantly applied by FMCG companies to gain traction and focus of the target audience. The following examples will definitely ring a bell   Nintendo Cereal GrubHub’s partnership with Ubisoft for Just Dance 2017 : It was a campaign

  Food safety and hygiene protocols are extremely important in the food business as their primary focus is to reduce the risk of consumers becoming infected with food contamination and foodborne illnesses such as food poisoning, diarrhea, nausea, etc. If food safety protocols are in place at a food crop, it can significantly increase the risk of foodborne illness outbreaks. Therefore, food facility sanitation is critical to safely establishing a food safety culture by eliminating hazards. In this article, we will read about how to develop   food plant hygiene   in food processing factories. Source of water and handling system for source water One of the most important areas for the introduction of microbial contamination in food manufacturing plants. A wide source of microorganisms can enter the plant through spring water. Food processing companies should have detailed treatment plans for spring water. The most effective treatment of spring water is antimicrobial treatment.   Recycling